> ## Documentation Index
> Fetch the complete documentation index at: https://docs.praxis-ai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Retrieve branding information for a digital twin

> Gets branding details for an institution's digital twin instance.
Use this API to personalize your embedded application with the institution's
custom avatar, background images, AI name, and description.

**No authentication required** when providing a valid `publicId`.

## Use Cases
- SDK/widget embedding customization
- White-label application theming
- Voice-enabled digital twin configuration




## OpenAPI

````yaml /mdx/api-reference/runtime/runtime-api.json post /api/agent/branding
openapi: 3.0.0
info:
  title: Pria Runtime API
  version: 2.0.1
  description: >-
    Pria API Documentation Praxis's developer platform is a core part of our
    mission to empower organizations to grow better. Our APIs are designed to
    enable teams of any shape or size to build robust integrations that help
    them customize and get the most value out of Pria. All Pria APIs are built
    using REST conventions and designed to have a predictable URL structure.
    <br/>  <br/>They use many standard HTTP features, including methods (POST,
    GET, PUT, DELETE) and error response codes.  <br/> <br/>All API calls are
    made under https://hiimpria.ai/api and all responses return standard JSON.
    In these docs, you'll find lists of all available endpoints for a given API,
    along with interactive code blocks for building requests. For walkthroughs
    of basic usage for these APIs, check out the API guides.
servers:
  - url: https://pria.praxislxp.com
    description: Pria API Server
security: []
tags:
  - name: Authentication
    description: User authentication, registration, and password management (/api/auth)
  - name: OAuth
    description: OAuth authentication providers - Google, GitHub, SSO (/api/auth/oauth)
  - name: User
    description: User profile management and account operations (/api/user)
  - name: User Institutions
    description: User institution memberships and switching (/api/user/institution)
  - name: User Tools
    description: Available tools for authenticated users (/api/user/tools)
  - name: Institutions
    description: Institution settings and configuration (/api/user/institution)
  - name: Conversation
    description: AI conversation and Q&A endpoints (/api/ai)
  - name: Realtime
    description: Real-time voice AI and WebRTC sessions (/api/ai/rt)
  - name: Assistant
    description: AI assistant configuration and management (/api/user/assistant)
  - name: History
    description: Conversation history and favorites (/api/user/history)
  - name: RAG
    description: >-
      Document upload, embedding, and retrieval-augmented generation
      (/api/user/files, /api/user/rag)
  - name: Setting
    description: Instance variables and settings management (/api/user/setting)
  - name: Branding
    description: Digital twin branding and customization (/api/agent/branding)
  - name: Agent
    description: Agent engagement and session management (/api/agent)
  - name: SDK Launch
    description: >-
      SDK launch token signing and verification for secure iframe embedding
      (/api/auth/sdk-sign, /api/auth/sdk-verify)
  - name: Testing
    description: Health checks, diagnostics, and test endpoints (/api/test)
  - name: Admin Accounts
    description: Account management for super admins (/api/admin/account)
  - name: Admin Institutions
    description: Institution management for admins (/api/admin/institution)
  - name: Admin Users
    description: User management for admins (/api/admin/user)
  - name: Admin Entitlements
    description: >-
      User-institution relationships and permissions
      (/api/admin/userInstitution)
  - name: Admin Sessions
    description: Session management for admins (/api/admin/session)
  - name: Admin Histories
    description: Conversation history management and analytics (/api/admin/history)
  - name: Admin Assistants
    description: AI assistant management for admins (/api/admin/assistant)
  - name: Admin Questions
    description: Institution question and prompt management (/api/admin/question)
  - name: Admin Tools
    description: Tool configuration management (/api/admin/tool)
  - name: Admin AI Models
    description: AI model configuration (/api/admin/aimodel)
  - name: Admin MCP Servers
    description: Model Context Protocol server management (/api/admin/mcpserver)
  - name: Admin Feedbacks
    description: User feedback management (/api/admin/feedback)
  - name: Admin Uploads
    description: Upload management (/api/admin/upload)
  - name: Admin Charts
    description: Analytics and visualization chart management (/api/admin/chart)
  - name: Audio Notes
    description: Capture and ingest spoken notes into the personal vault
  - name: Memory
    description: User-facing memory parameters (personal + shared instance memory).
  - name: My Data
    description: >-
      GDPR controls — personal-scope counts, async ZIP-by-email export, and
      scoped soft-delete. Every endpoint pins `user = req.user._id` AND
      `institution: null`; institution-scoped data is governed by the
      institution's own retention policy and never reached from here.
  - name: Questions
    description: >-
      User-facing read of the onboarding question bank used by the "create a
      digital twin" wizard.
  - name: Transcription
    description: >-
      One-shot speech-to-text for in-place dictation. Audio blob in, transcript
      out — no Upload / History / RAG embeddings are persisted. Use
      `/audio-notes` for anything durable.
paths:
  /api/agent/branding:
    post:
      tags:
        - Branding
      summary: Retrieve branding information for a digital twin
      description: >
        Gets branding details for an institution's digital twin instance.

        Use this API to personalize your embedded application with the
        institution's

        custom avatar, background images, AI name, and description.


        **No authentication required** when providing a valid `publicId`.


        ## Use Cases

        - SDK/widget embedding customization

        - White-label application theming

        - Voice-enabled digital twin configuration
      requestBody:
        required: false
        content:
          application/json:
            schema:
              $ref: '#/components/schemas/AgentBrandingRequest'
            example:
              publicId: 5f03e5e6-9dde-4ddc-b686-7a77ac617e52
      responses:
        '200':
          description: Branding information retrieved successfully
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/AgentBrandingResponse'
              example:
                picture: https://pria.praxislxp.com/logo192_v3.webp
                picture_animated: ''
                picture_bg: https://pria.praxislxp.com/pria_bg2.webp
                picture_dark_bg: ''
                elevenlabs_agent_id: agent_0201kedjfdgee87bjke8acq3pcbg
                about: I am an AI-powered virtual mentor...
                ainame: Pria
                status: active
        '404':
          description: Digital twin not found
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ErrorResponse'
components:
  schemas:
    AgentBrandingRequest:
      type: object
      description: Request to retrieve institution branding for SDK/web embedding
      properties:
        publicId:
          type: string
          format: uuid
          description: The public identifier (UUID) for the digital twin instance
          example: 5f03e5e6-9dde-4ddc-b686-7a77ac617e52
    AgentBrandingResponse:
      type: object
      description: Institution branding and configuration for UI customization
      properties:
        picture:
          type: string
          format: uri
          description: URL to the agent's profile picture (avatar)
          example: https://pria.praxislxp.com/logo192_v3.webp
        picture_animated:
          type: string
          format: uri
          description: URL to the agent's animated avatar (GIF/WebP)
          example: ''
        picture_bg:
          type: string
          format: uri
          description: URL to the agent's background image (light mode)
          example: https://pria.praxislxp.com/pria_bg2.webp
        picture_dark_bg:
          type: string
          format: uri
          description: URL to the agent's background image (dark mode)
          example: ''
        elevenlabs_agent_id:
          type: string
          description: ElevenLabs Conversational AI Agent ID for voice-enabled digital twin
          example: agent_0201kedjfdgee87bjke8acq3pcbg
        about:
          type: string
          description: AI agent's purpose and capabilities description
          example: >-
            I am an AI-powered virtual mentor programmed to help experts,
            students, faculty, and researchers with their digital corporate,
            education, research, and career goals...
        ainame:
          type: string
          description: Display name of the AI agent
          example: Pria
        status:
          type: string
          enum:
            - active
            - inactive
          description: Current status of the digital twin
          example: active
    ErrorResponse:
      type: object
      properties:
        success:
          type: boolean
          example: false
        message:
          type: string
          description: Human-readable error message
        error:
          type: string
          description: Technical error details

````